Marketing an innovation by a trading, manufacturing and service company KOBEX Stanisław Rembisz
A trading, manufacturing and service company KOBEX Stanisław Rembisz specializes in the design and prefabrication of steel structures. The company has already completed nearly 2500 steel structure building designs and has constructed over 2000 facilities. Those mainly include warehouse, production, warehouse and production halls as well as retail and service halls. The company also constructs logistics centres, office buildings, garage buildings, as well as shopping centres. The main goal of the project was to increase the company’s potential and competitiveness by marketing a product innovation in the form of modern design façade panels “KOBEX DESIGN PANEL”. Therefore, the following fixed assets were purchased: a CNC bending centre and an automatic coil cut-to-length line. Design and graphic software was also purchased.
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